Grab attention, monetize, and persuade with Storytelling Every Thursday you'll get one story and writing tactics in 5 minutes. This is the FREE newsletter that 50,000 follower accounts read.
The case against profitable trend hacking....
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Time for a story about the biggest scam of 2023... It involves: •Lies In 2023, typing "AI" in any social post was like printing money. My feed was flooded with "gurus" showing off their Stripe income screenshots. I'll never forget... ...Those viral posts saying "RIP writers" and "RIP storytellers" had me stress-eating Oreos at 3 AM. The attention these posts got was insane. It was like watching the whole internet have a panic attack at the same time... ..Until human interest changed. While everyone was declaring the "death of human creativity," I noticed something bizarre about the AI influencers. Their massive followings? Were about as useful as poopy flavored lollipops.Here's the hilarious twist of fate they never saw coming... If you build a business on a new trend, then your business will be a slave to that trend. The biggest mistake entrepreneurs make with trend hacking virality is chasing attention. They see what content is getting the most attention and get "shiny object syndrome". What next? They hop on a new trend. And a new trend. Until they have a massive audience that's a castle built out of sand. Chasing attention is for children. Not millionaire business owners. So what's the fix here? Simple. When you're researching trends for your market, product, or content. Look at the 5 year trend (not the 1 month trend). What you want to see is steady growth over a long period. Not a short burst. Remember: Short trends = fads. And fads die fast. If a market or idea has been growing for 5 years steadily, odds are it will grow for another 5 years. Play the long game. Don't get jealous of the attention other's get. And trust me I know... It kills me to see businesses scaling off trends. Part of me wants to be the bitcoin guy right now. But that's not good for biz, and for the long term game. To make sure you don't make this mistake: Tap here to join the waitlist for the Mad Scientist Research Method (and get 10% off). Catch ya soon, -Parker |
The Story
Grab attention, monetize, and persuade with Storytelling Every Thursday you'll get one story and writing tactics in 5 minutes. This is the FREE newsletter that 50,000 follower accounts read.
Does launching more products mean more profit? Today you’ll learn the bizarre answer. But first a recap: Yesterday I told you how I launched 12 products in the last 12 months. Here are the results: If this image doesn't show up you can see the results here Now to be clear these numbers don’t include coaching, affiliate marketing, or client work. But do you see the problem with this? Although these products combined total $143,071.46 in revenue. This experiment proves that the advice you see...
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