Grab attention, monetize, and persuade with Storytelling Every Thursday you'll get one story and writing tactics in 5 minutes. This is the FREE newsletter that 50,000 follower accounts read.
One action to rule them all
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It’s never been easier to feel anxious, stuck, and directionless in today’s noisy world. Information overload wreaks havoc on all of us. I mean, even trying to pick something to watch on streaming services (when you’re just trying to unwind) seems like a mental labyrinth. And that’s just entertainment! The noise cranks up to an 11/10 when you’re trying to get clarity on your business. Trust me, I’ve been there… You’re stuck, you don’t know what action to take, or worse, you don’t know what actions are holding you back. So you go to YouTube. There’s a ton of great advice and killer content on the ol’ Tube for free. But then you’re karate chopped with the anxious decision of… What do you watch? You’ve got a lumberjack in a tank top telling you he’s made 100s of millions of dollars, but for some reason, his advice doesn’t land (can you guess who I’m referencing). Or maybe… You should watch a business podcast. But it’s 3.5 hours long, and last time you dedicated that much time, you realized the solution you were looking for wasn’t there. Sad. But what if I told you that the next step, the clarity, and the transformation you’re looking for were as easy as making scrambled eggs (only thing I know how to cook, don’t judge)? Because the best entrepreneurs I know don’t ask themselves, “What do I watch to fix this problem?” They simply take one action. And the best action to take for entrepreneurs, freelancers, and business owners on all levels is reaching out to one person. More specifically, a dream client. Because all it takes is one “yes” to drastically alter the course of your life and business. Will you get ghosted or rejected? Pssshhhhtt, of course. That’s part of the game. But what if you could reach out to 1,000 of your dream clients in one day? How would that change your life and biz? I’m sure you’d get more than one positive reply. And with positive replies come sales calls. You know what’s after the sales call, right? Big paydays. Every week my business partner and I meet up to discuss, who are the 1,000 people we’d love to work with? Then we cold email them all at once. This is simple but not easy. Get cold email right and you can have a calendar filled with calls with prospects you’ve dreamed of working with. But get it wrong? And you’ll be left with a bill, scratching your head, wondering why no one is responding. This is why in 2 days I’m opening the doors for the Cold Gold webinar. I believe every hard-working entrepreneur shouldn’t be stuck trying to figure out what to do next. Every entrepreneur should be able to wake up, know the one action they need to take every day to get to the next level. This will be the last time I’m promoting the waitlist. Ciao, |
The Story
Grab attention, monetize, and persuade with Storytelling Every Thursday you'll get one story and writing tactics in 5 minutes. This is the FREE newsletter that 50,000 follower accounts read.
If you think cold email doesn’t work then you’re wrong. Because I helped my client Shawn sign 31 deals in two weeks from cold email alone. Even better? Shawn owns an agency in one of the most saturated and competitive markets: E-commerce. So today, I’ll show you why cold email is one of the best sources of B2B lead generation, how to fill your calendar with qualified sales calls in the next two weeks, and the secret to making your emails stand out in even the most competitive markets. Now let...
Last week I introduced my Brazilian girlfriend to the American cultural icon we all know and love: Bob Ross. Then, a quote from Bob popped up that nearly made me shed a tear, look out the window at stars, and radiate gratitude like Chernobyl: “Happy little accidents.” When you think about it, humanity is covered in these happy little accidents. Heck, penicillin, one of the greatest discoveries of the 20th century, which has helped save millions of lives, was a happy little accident. But...
I’ve written copy for 100s of different offers, 100s of different markets, and dozens of different types of services. From long-form VSLs to tweets, I’ve seen what converts like a lemonade stand on the 4th of July… And what burns down like a blimp getting smacked by a solar flare. So let me tell ya… Despite cold email copy being some of the shortest copy you can write (besides good ol’ tweets), it is one of the hardest forms to get down. Think about it. You’ve only got about 80 characters to...