Here's what to never do when marketing online and why.

(If you get this wrong, you might become just another voice in a dead market)...

I'll tell you that in a second.

But first, here's the BIGGEST lesson I learned the hard way about online business...

...You've gotta market outside of the box.

If you worry about your competition gobbling up your leads. Don't...

Because your competition is a bunch of mindless zombies. All stumbling around the same playground. Trying to eat each other's brains. Social media platforms are a complete blood bath. Don't believe me?

Think about this:

How many creators do you see selling content creation to content creators?

A lot.

How many LinkedIn ghostwriters have you seen trying to get ghostwriting clients on LinkedIn?

Mhmm...

I call these folk "the cannibal warlords of social media". It's a cluster of copycats with the same bad offer. Targeting the same people. And the result is sad...

People get spammed everyday with the same offers. The cold truth: This is a losing situation for EVERYONE.

But there's a fix so simple a freaking caveman can do it. Offer your service outside the box. My good friend Vaughn is a ghostwriter on X and LinkedIn.

But where did he find his clients?

On Facebook Groups for Christian entrepreneurs. Vaughn knows his target. Who he wants to work with. And doesn't spam everyone for leads. He simply stepped outside the box. And made his own kingdom. Now that's what I call...

Genius.

Still not convinced? My friend Howard is an email marketer. He literally walked to his local locksmith shop and pitched his services.

The result?

The locksmith invited Howard to present his services at a locksmithing event. How many people do you think are pitching email marketing at a locksmith event? NONE. ONLY HOWARD.

That's creative marketing at its finest.

And for me?

That's why I'm building the Digital Storytelling Masterclass. To teach you how to write stories that convert. It's not just some "content creation course"

It's about telling stories that work with advertising. Stories that persuade a complete stranger to go to your sales page. Where they see another story that get's them to buy.

Even stories to pitch a stranger in person...

The lesson?

Take some time to think today. Are you competing with lots of sharks over the same pond? Or can you go create your own ocean. The world rewards creativity.

Use it.

Catch ya soon,

Parker

PS

​Tap here to join +300 people ready to master storytelling in 19 days​

Here's what's inside the course:

• A bizarre secret (the Kardashians and Sex and the City) used to stir up drama from the same problems. Which will give you more credibility and of course more sales. (And no you don’t have to watch the Kardashians or Sex and the City to master this secret)
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• The 3 big reasons that let your competition steal your customers (even the ones that love you)
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• The TikTok storyline to get MASSIVE reach in only 45 seconds
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• The “Jenga” storytelling trick that builds so much tension your piggy bank could explode…
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• Why you should never hide your mistakes online…
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• The real reason pop gossip get’s so much attention (and how to use it for yourself)..
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• How to trick scrollers who don't know you into sharing your stories with their friends and family
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• Every storytelling technique I’ve learned from Hollywood scriptwriters, world class marketers, and famous authors to grow a multi 6 figure story biz
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• Fill in the blanks templates and AI prompts for each lesson.
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• The hidden reason zebras have stripes (and how to use their genetic mutations to create a common enemy that makes your reader love you)
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• How to use your customers language with the The “Biceps on fleek” pop culture slang (and make yourself top of mind in your market)
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• Why do so many stories written by content creators get ignored and trolled?
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• The “timeline” trick to get infinite story ideas that AI can’t compete with.
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• A strangely persuasive way to use Amazonian Pink River Dolphins to snag your readers attention, provide structures to your story, and make sales flow…
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• How to shamelessly (and legally) use famous people’s stories to get you more credibility (and money)
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• The magic number that hijacks human pattern recognition and immediately increases retention time, engagement, and of course sales.
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• The hyper effective way to edit your rough drafts with my “frankenstein method” that’ll make your reader’s think you’re the next Stephen King.
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• 45 story templates for every platform on the internet. Sentences, blogs, articles, ads, salespages, carousels, stories, reals, youtube scripts. All put into one place for you to use instantly.
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• A sneaky way to hypnotize your readers with stories and turn them into loyalty customers,
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• The 7 magic hook formulas to make people stop scrolling and share your story with their friends
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• A genius way to write 5 sentence stories in less than 2 minutes that make your reader feel like you’re teaching them something. But in reality you’re priming them to buy,
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• The psychological hack learned from a missing winning lottery ticket makes your story sell better on social media, email, salespages, and ads…
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• What A-list copywriter Ian Stanley told me in a $5,000 coaching call that helped write one story that gets me world class emails based on the exact language of my readers' fears and desires.
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• A strange trick I learned from washed up celebrities to hijack social media trends and get your offer in front of millions of people (in 24-48 hours)
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• 27 one sentence marketing stories the BIG tech companies use to make billions of dollars (and cement themselves into your subconscious)
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• The secret “number” pro writers use to force people to click using the rhythm and balance technique
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• How to use unexpected twists, curveballs, and hooks to make a stranger fall in love with you (in 500 words OR LESS)
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• A scientifically proven way (discovered by Hemingway) to use 6-10 words stories that’ll make grown men cry
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• The one ingredient Youtubes (some of the greatest modern storytellers) use to tell viral stories over and over…
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• The sneaky way to get complete strangers to buy from you (even if you don’t have credibility)
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• The incredible story telling secret used by the ancient orator Diogones and Tony Robbins to create inspiration on demand (even if people are behind screens)
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• The hidden story framework that’s so persuasive there’s a good chance you’ll 2x conversions
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• What many people do with stories that gets them ignored “and blocked”
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• How to write a viral meta ads story
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• How to tell the same story over and over (and make people love you for it)
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• The real reason pope gossip get’s so much attention (and how to use it for yourself)
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• How to trick scrollers who don;t know you into sharing your stories with their friends and family

That's just 1/2 of it. Also each lesson will have:

A video lesson.
Email delivered breakdown
One story template and Ai prompt
A handwriting action item for you to sharpen your story ax
And a free community to share you stories.

​Tap here to join +300 people ready to master storytelling in 19 days​